Ground Glass is a full-service casting company that specializes in finding great people and stories for advertising campaigns.
We cast 3 specific roles for P&G's 2018 Winter Olympics Spot, #LoveOverBias.
Smirnoff set out to create a spot that celebrated something good - the core of who we are, as Canadians. Our job was to find the stories that did that.
The ask? Find the best Teppanyaki chef in Canada.
We worked to uncover stories from real families who had immigrated from a warmer climate and could speak to their first winter in Canada.
We mixed traditional & non-traditional casting to uncover a super cast for this Superstore ad.
We helped tell Purolator's story through the unique people and businesses across the country that rely on it everyday.
In celebration of #Canada150 with TD, we cast a variety of faces to embody the diversity that makes Canada the strong nation it is.
These real couples revealed how much they knew about each other - until it came to their finances. Check it out!
We cast multiple silent-on-camera roles for Woods - check em out!
Because Angie's List believes that home is where you fit in.
Tim Hortons guests share their #PerfectPairings.
Major hockey fans get a big surprise from NHL player Brent Burns.
Uncovering the unique, individual stories that showcase what friendship is all about.
The Breede family gets a heartwarming surprise in this #HeartfeltFood video.
The McHugh family uses their phones to juggle a busy family life.
Spy Films challenged us to find a family with baseball loving kids, who are huge Kevin Pillar fans.
Our client KBS came to us to find both English and French super Moms. We found a bunch, and they went with these gorgeous and incredible women.
Long haul truck driver Bryan Maltby uses his phone to stay connected to family.
Spy Films challenged us to find a young girl who loves playing hockey, and who idolizes Hayley Wickenheiser.
HGTV turns a family’s backyard into one part cake decorating studio and one part soccer field.
The Backyard Builds team took to this backyard to retrofit an old shipping container into an office.